Updated: March 2020

This privacy policy applies to the Green Bay Packers' websites located at www.packers.com, www.packerseverywhere.com, www.packersproshop.com, www.titletown.com, www.packersperks.com, www.packershofandtours.com, its mobile applications and other services that link to it ("Services"). The purpose of this privacy policy is to disclose to you what information we may collect, how we may collect it, with whom we may share it, and certain other matters related to such information, including the choices you have regarding our collection of information and our use and disclosure to other parties of information we may have collected from you.

The Website is in part operated by AmericanEagle.com, Zilker, and Delphic, a Hero Digital Company on behalf of the Green Bay Packers (collectively, the "Green Bay Packers", "we", "our", or "us"). AmericanEagle.com and Delphic, a Hero Digital Company do not own any information submitted through this website and cannot use this information for its own purposes.

If you have questions or concerns regarding this statement, please contact privacy@packers.com.

When this privacy policy uses the term "personally identifiable information" or "personal information," we mean information that identifies a particular individual, such as your full name, street address or email address. When other information, such as a favorite team or player, is associated with personal information, it also becomes personally identifiable information for the purposes of this privacy policy.

Please read the information below to learn more about our data collection policies and practices.

Types Of Information That May Be Collected
How Information May Be Collected
How We Use The Information Collected
With Whom The Information May Be Shared
Security
Chat Rooms, Forums, And Message Boards
Links To Other Websites
A Special Note For Parents Concerning Privacy
International Transfers
Notification Of Changes And Your Acceptance Of The Privacy Policy
Correcting/Updating Personal Information
Your California Privacy Rights
Third-Party Ad Serving and Audience and Traffic Measurement Services
Questions About This Privacy Policy


TYPES OF INFORMATION THAT MAY BE COLLECTED

The following are the types of information we may collect:

Information You Provide Us: In the course of using the website, we may ask you to provide us with certain information, including contact information, such as your name, mailing address, email address, phone number, or fax number, unique identifiers, such as your user ID or user password, demographic information, such as your age, gender, education or household income, financial information, such as your credit card number or similar information.

Tell-A-Friend: If you choose to use our referral service to tell a friend about our site, we will ask you for your friend's name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. Green Bay Packers does not store this information for the sole purpose of sending this one-time email.

Site Usage Information: We may receive and store certain types of internet usage information whenever you visit the Website, such as your click-stream data and your IP address. See "IP Addresses and Click Stream Data" section below.

Email Communications: When you open emails from us, we may receive a confirmation noting you opened the email, if your computer supports such capabilities. We also may keep track of what emails we send you and what emails you may be receiving from our subsidiaries and affiliates. Additionally, we keep a record of what communications you have opted to receive or not to receive.

HOW INFORMATION MAY BE COLLECTED

We may collect information from you in several different areas on the Website, including but not limited to those described below:

Registration: You may be asked to complete a registration form and provide personally identifiable information; you may also be asked to choose a user ID and password in order to take advantage of certain features the Website may choose to offer, such as newsletters or contests. Participation in registration is voluntary and you will have the opportunity to decide whether or not to disclose information to the Website.

Newsletters and Website Emails: We offer free newsletters to share information with you about the Website, about us and our affiliates and subsidiaries, or about our marketing partners and advertisers and sponsors. You may receive a newsletter either by registering for a particular newsletter or in conjunction with a special feature or membership for which you have registered on the Website. Participation is voluntary and you will have the opportunity to decide whether or not to disclose information to the Web site. You may also cancel your free email subscription by following the instructions provided on the Website or in the newsletter or email. You may also email privacy@packers.com to cancel your free email subscription.

Contests or Sweepstakes: We periodically operate contests and sweepstakes through the Website that may require registration or the submission of personal information. Participation is voluntary and you will have the opportunity to decide whether or not to disclose information to the Website. Your personally identifiable information may be used to contact you for winner notification, prize delivery confirmation or other related purposes, (see the rules of each contest for details about how your personal information will be used). We may also ask your permission to allow us to publicly post some of your information on the Website, such as on a winner's page, in the event you win a contest or sweepstakes. Except as required by applicable law, we will not post your information without your permission. In some instances, a third party advertiser or sponsor may operate or host a contest or sweepstakes on the Website, and collect your information. In those cases, where we are not the operator or host of the contest or sweepstakes, we do not collect your information and we have no control over the information collected from you. Accordingly, we urge you to review the advertiser's or sponsor's privacy policy applicable to the contest or sweepstakes before participating.

Surveys or Voting: From time-to-time we may request personally identifiable information from you in conjunction with a survey or voting poll. Participation is voluntary and you will have the opportunity to decide whether or not to disclose information to the Website.

Cookies: As with many Websites, our Website uses a technology called "cookies." A cookie is a unique, random number that is stored in the browser on your computer. The cookie doesn't actually identify you, just the computer that is used to visit the site. Cookies automatically identify your browser to the Website whenever your computer is used to visit the Website. Cookies also let us know how many people visit our website and where visitors go on the site. In addition, cookies can let us know non-personally identifiable information, like what web browser is being used to access the website. For registered users, cookies can make using the Website easier for you by saving information such as your passwords or preferences. By tracking how and when you use the Website, cookies help us determine which areas are popular and which are not. Many improvements and updates to the Website are based on data obtained from cookies. Accepting cookies allows you, among other things, to personalize your experience on the Website. Cookies may also allow the Website to present to you advertising which may be of interest to you. If you do not want information collected through the use of cookies, your browser should contain an option that allows you to disable or delete cookie data at any time. Some areas of the Website, however, may not provide you with a personalized experience if you have disabled the use of cookies. Cookies are not tied to personal information, with the exception of the Packers Partners Message Boards.

Local Storage & Other Tracking Technologies. We, along with third parties, may use other kinds of technologies, such as Local Shared Objects and HTML5 local storage. These technologies are similar to the cookies discussed above in that they are stored on your device and can be used to store certain information about your activities and preferences. However, these technologies may make use of different parts of your device from standard cookies, and so you might not be able to control them using standard browser tools and settings. For HTML5 local storage, the method for disabling HTML5 will vary depending on your browser.

IP Addresses and Click-Stream Data: We may collect IP addresses and/or click-stream data. An IP address is a number associated with the service through which you access the Internet, like your ISP (Internet service provider), your company, or your university. Standing alone, your IP address is not personally identifiable. At times, we also use IP addresses for purposes of system administration and to report aggregate information to our advertisers and sponsors, for example regarding the frequency with which our guests visit various parts of our sites. We may combine this information with personally identifiable information. Click-stream data is information collected by our computers when you request Web pages from the Website. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such non-personal information. When analyzed, this data helps us analyze how visitors arrive at the Website, what type of content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like.

Transaction Information: If you conduct a financial transaction with our Website, such as buy our products, we will ask you to complete an order form that will request certain information from you, including contact information, demographic information and financial information. We will use this information to complete the transaction that you have requested, i.e., to deliver the information, products or other services that you order, and to invoice you. For your protection, such information is collected and stored through encrypted means.

HOW WE USE THE INFORMATION COLLECTED

As applicable, the information you provide to us may be used to: contact you about the Website; contact you relating to your membership status; confirm or fulfill an order you have made; inform you of a prize you have won; monitor or improve the use of the Website; customize the advertising and content you see; monitor compliance with our terms and conditions of use of the Website; and send you promotional material or special offers on behalf of our marketing partners and/or their respective affiliates and subsidiaries and other third parties.

WITH WHOM THE INFORMATION MAY BE SHARED

At times, we may share your personal information with others for various purposes. The following outlines the ways in which your information may be shared with others and the ways in which you may opt-out of having your information shared:

Agents: We employ other businesses, certain services and individuals to perform functions on our behalf. Examples include fulfilling orders, sending e-mail, removing repetitive information from customer lists, Website analysis, analyzing data, providing marketing assistance, processing credit card payments, and providing customer service. They may have access to personally identifiable information needed to perform their functions, but may not use it for their own purposes, like sending you marketing offers about their products.

Aggregate Information: We may share aggregate information, such as demographics and Website usage statistics, with advertisers, sponsors or other organizations. When this type of information is shared, the other parties do not have access to your personally identifiable information.

Other Promotional Offers: We may send offers to you on behalf of our marketing partners. When we do this, we do not give that partner your name and address. If you do not want to receive such offers, you may use the opt out method detailed in the email.

Business Transfers: In the event that all or substantially all of our assets are sold or transferred to another party, or another transaction occurs in which your personally identifiable information is one of the business assets transferred, all personally identifiable information that has been collected and saved may be one of the business assets we transfer. See "Your Acceptance Of The Privacy Policy And Notification Of Changes To The Policy" section below.

Administrative or Legal Process: Your personal information may be transferred to third parties without notice to you in order to comply with applicable law, law enforcement agencies, to protect our rights, or protect the rights of other users of this website.

CHAT ROOMS, FORUMS AND MESSAGE BOARDS

The Website may make chat rooms, forums and message boards available to its users. You are not required to provide any personal information when using these areas but you may choose to do so. If you post personal information online, it will be publicly available and you may receive unsolicited messages from other parties. We cannot ensure the security of any information you choose to make public in a chat room, forum, or message board. Also, we cannot ensure that parties who have access to such publicly available information will respect your privacy. Please exercise caution when deciding to disclose personal information in these areas. To request removal of your personal information from our blog or community forum, contact us at privacy@packers.com. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

LINKS TO OTHER WEBSITES

You should be aware that when you are on the Website you could be directed to other Websites beyond our control. For example, if you "click" on a banner advertisement, the "click" may take you off the Website onto a different Website. This includes links from advertisers, sponsors and marketing partners that may use the Website's logo as part of a co-branding agreement. These other Websites may send their own cookies to you, independently collect data or solicit personal information and may or may not have their own published privacy policies. If you visit a Website that is linked to our Website, you should consult that Website's privacy policy before providing any personal information.

SECURITY

This Website incorporates reasonable safeguards to protect the security, integrity, completeness, accuracy and privacy of the personal information that we may collect and we have put into place reasonable precautions to protect such information from loss, misuse and alteration. Your personally identifiable information is transferred to our computers utilizing encryption software. Only those employees who need access to your information in order to do their jobs are allowed access. Our security policies are reviewed periodically and revised as required.

A SPECIAL NOTE FOR PARENTS CONCERNING PRIVACY

The Website is a general audience Website. We do not currently collect personal information from children under the age of thirteen on the Website except as permitted by law. If in the future, we collect personally identifiable information from children, we will do so in compliance with the Children's Online Privacy Protection Act including, without limitation, obtaining necessary parental consent when that law requires it.

YOUR ACCEPTANCE OF THE PRIVACY POLICY AND NOTIFICATION OF CHANGES TO THE POLICY

By using this Website, you signify your consent to the practices described in our privacy policy. We may amend this privacy policy at any time. If we make a material change to the way in which we collect, use, and/or share your personal information, we will post a notice on our website and / or send an email to users who have provided an email address. We will assume that you have given your permission for your information to be used under the terms of the new privacy policy, if you do not respond to our email within thirty days or continue to use the Website thirty days after a notice is posted. Please note that you should always update your personal information to provide us with a current email address.

CORRECTING/UPDATING PERSONAL INFORMATION

If your personally identifiable information changes (such as your email address or zip code), or if you no longer desire to access our Website, we will endeavor to provide a way to correct, update or remove the personal data you have provided to us. This can be done by using an opt out message in an email, or by emailing us at privacy@packers.com. We will respond to your request within 3-7 business days.

INTERNATIONAL TRANSFERS

This Website, our servers and our company are headquartered in the United States. Please be aware that if information you provide to us, or that we obtain as a result of your use of our services, may be collected in your country and subsequently transferred to the United States for the purposes described above. The privacy laws of the United States may not always offer the same level of protection as in your country. By using the Services, you consent to the collection, international transfer, storage, and processing of your information.

YOUR CALIFORNIA PRIVACY RIGHTS

This section provides additional information to California residents whose personal information is processed by the Green Bay Packers pursuant to the California Consumer Privacy Act ("CCPA"). If you are not a California resident, this section does not apply to you.

1. Categories of Personal Information Collected and Disclosed

During the preceding 12 months, the Packers may have collected the following categories of personal information that are processed pursuant to the CCPA: (1) identifiers, such as your contact information and online account information, where applicable; (2) Internet and electronic network activity information, such as information about your interactions with the Packers' websites, mobile applications, and social media pages; (3) audio, electronic, or visual information; (4) inferences about you, including about your preferences; (5) financial information, such as credit card information, and other information as described above that may be considered personal information under Cal. Civ. Code Section 1798.80; (6) protected classifications under California or federal law; (7) commercial information including records or products or services purchased; and (8) geolocation data.

We do not, and will not without your consent, "sell" personal information for purposes of the CCPA. As set forth in the Policy, we disclose personal information to third parties for business purposes, including without limitation, for purposes of advertising, marketing, and other services performed on our behalf, to protect against fraud and malicious activity, and for other business purposes described in the Policy. During the preceding 12 months, we have disclosed each of the above-listed categories of personal information for such business purposes. In addition, your information may be accessible to third parties with whom you interact or direct us to share your information through our services.

2. CCPA Rights

The CCPA allows California residents to request that a business that collects consumers' personal information give consumers access, upon a verifiable consumer request, in a portable and (if technically feasible) readily usable form, to the specific pieces and categories of personal information that the business has collected about the consumer, the categories of sources for that information, the business or commercial purposes for collecting the information, and the categories of third parties with which the information was shared. California residents also have the right to submit a request for deletion of personal information under certain circumstances, although there may be legal or other reasons that the Packers must retain your information consistent with California law. We will not discriminate against you for exercising your rights and choices, although some of the functionality and features available to you may change or no longer be available to you. Any differences in the services are related to the value provided.

Please submit your request by emailing privacy@packers.com or by calling 833-427-4400. Once we receive your request, we may verify it by requesting information sufficient to confirm your identity. If you would like to use an authorized agent registered with the California Secretary of State to exercise your rights, we may request evidence that you have provided such agent with power of attorney or that the agent otherwise has valid written authority to submit requests to exercise rights on your behalf. We reserve the right to deny requests in certain circumstances, such as where we have a reasonable belief that the request is fraudulent.

Third-Party Ad Serving and Audience and Traffic Measurement Services

We may use third-parties to serve advertisements on the Services. These third parties may set their own cookies or similar web technologies to collect information about users' online activities over time and across different websites. To manage your preferences you may opt out here http://preferences-mgr.truste.com/. The Services may feature Nielsen proprietary measurement software, which will allow users to contribute to market research, such as Nielsen TV Ratings. Nielsen believes that you should have a choice about whether to contribute to our research and insights. To opt out of Nielsen measurement, you need only to activate the "Limit Ad Tracking" (for iOS devices) or "Opt out of Ads Personalization" (for Android devices) option in your devices settings. For web, please visit: http://www.nielsen.com/digitalprivacy to learn more about the Nielsen digital measurement products and your choices in regard to them.

QUESTIONS ABOUT THIS PRIVACY POLICY

If you have any questions about this privacy policy or the privacy practices of this Website, contact privacy@packers.com.

Questions regarding this statement should be directed to:

Green Bay Packers
Attn: Website Privacy Policy - Privacy Manager
1265 Lombardi Avenue
Green Bay, WI 54304

---

Our site uses a third party service to match browser cookies to your mailing address. We then use another company to send special offers through the mail on our behalf. Our company never receives or stores any of this information and our third parties do not provide or sell this information to any other company or service.

To opt-out of receiving our direct mail, you may send us an email at premiumseating@packers.com, call us at 920-569-7260, or send a written request to Green Bay Packers, Attn: Premium Seating Department, 1265 Lombardi Ave, Green Bay, WI. 54304]. We will honor those requests, but please understand that it may take up to 30 days for such mailings to end.

A "cookie" is a small file stored on your device that is sent by websites, mobile apps, and advertisements that you access. These tiny files are stored on your device to remember your preferences to improve your experience while browsing.

Cookies are important because parts of the site rely on them to work correctly; limiting their use or other similar technologies might affect the functionality of the website.

By using this site, you agree to these activities, including information collected by our vendors. If you do not want cookies to be placed on your device, most web browsers permit you to opt-out of cookie-based advertising. Click here for more information - http://optout.networkadvertising.org/#!/